This story illustrates a trap far too many companies fall into. Likes do not = $$$ nor do lack of Likes Equals a lack of
Holiday LIGHTS at Cheekwood is back again for the fifth year with a one-mile-long path featuring over a million twinkling lights. Pinnacles of Light, an outdoor display showcasing 17 custom-made LED trees with programmed lights, is new this year. There will also be real reindeer, s’ mores pits, holiday carolers, Santa, gingerbread workshops, and cash bars with wine, beer, and hot chocolate. The Mansion will be decorated, so be sure to check it out while you’re there. Holiday LIGHTS is a timed-ticketed event from 5:00pm to 10:00pm. The exhibit is open seven nights a week from November 23, 2019, to January 5, 2020 (except Christmas Day). Admission ranges from $9 to $27 depending on membership status, time, and date.